How to Add Logo in WooCommerce Emails?

Here is a short blog post on how to add a logo to WooCommerce emails sent to customers. Learn the importance of branded emails for your business. 

A logo represents your brand identity, acting as a symbol that showcases your business values. When integrated effectively into email communications, a logo not only enhances brand recognition but also fosters trust and credibility among recipients.

In this article, we will show you how to add logos and brand names to your WooCommerce emails.

A logo is a graphic element that symbolizes a brand, business, or product. It can be a symbol, letter, word, or image and assures public recognition and identification.

A well-designed logo communicates a brand’s value and conveys its message effectively. Compelling logos are memorable and help differentiate a brand from its competitors. This uniqueness fosters customer loyalty and trust.

Adding logos to your WooCommerce emails is essential for several key reasons:

• Recognize your brand: As mentioned earlier, a logo serves as a visual cue, helping your customers to recognize your emails from the mail inbox immediately. 
• Showcase your professionalism: By adding logos to WooCommerce emails, you can showcase your professionalism to your customers and make them look credible and trustworthy. 
• Brand Consistency: Logos are an essential part of your brand identity. Including them in your WooCommerce emails ensures that your branding remains consistent across all customer touchpoints, from your website to your email communications.
• Enhanced Customer Experience: When customers see your logo in emails, it fosters a sense of reliability and connection. This continuity helps build long-term relationships and encourages greater customer loyalty.

WooCommerce, by default, doesn’t offer many options for customizing WooCommerce emails. So, we will be using the Decorator Email Customizer plugin. Decorator is a free plugin that allows you to easily customize WooCommerce emails using templates and visual editor. 

Follow the below steps to add logos to WooCommerce emails.

Step 1: Install and Activate WebToffee Decorator Plugin

• From your WordPress dashboard, go to Plugins > Add New Plugin.
• Search for the Decorator WooCommerce Email Customizer plugin by WebToffee.
• Install and activate the plugin on your WordPress dashboard. 

Step 2: Go To WebToffee Decorator Customization Page

• After installing the plugin, go to WooCommerce > Decorator.
• Choose the email you want to add the logo.

• Go to Header > Header image from the side menu. 
• Upload your business logo. 
• Choose the image alignment, height, width, etc. 

• Click on Publish to save the changes.

When communicating with your customers, it is important to ensure that your brand identity is consistent and that you are communicating in a positive and welcoming manner.

By default, the transactional emails that are sent through WooCommerce are not editable. By using the WebToffee Decorator WooCommerce Email Customizer, you can easily add a brand name and logo to your WooCommerce transactional emails.