In this article, we take a closer look at the top 8 recommendation plugins for WooCommerce to get you started on your WooCommerce store recommendations.
Want to increase your WooCommerce store’s revenue?
WooCommerce advanced product recommendations plugins are powerful tools you can employ to encourage customers to add more items to their carts. Recommending products to customers looking for similar or complementary products enhances the shopping experience and increases the average order value.
Key Takeaways
- Understand the benefits of offering product recommendations in WooCommerce.
- Explore the top 8 best WooCommerce Recommendations plugins to use in 2024.
- Get answers to frequently asked questions on the WooCommerce recommendation engine.
WooCommerce product recommendations are personalized suggestions made to a customer based on their browsing history, purchase behavior, or product preferences.
WooCommerce recommended products improves the customers’ overall experience and lift sales as it will get customers to look at products they might have otherwise bypassed.
For example, when a customer views an iPhone, Amazon suggests a frequently bought together bundle that includes an iPhone, screen guard, and case. This is the power of advanced product recommendations, which you’ve likely encountered in this eCommerce era.
Not only are they recommending a WooCommerce bundle deal but also incorporating social proof. By displaying sections like “Frequently Bought Together” or “Customers Also Bought,” customers feel more confident in adding extra items to their purchase.
Why do you need a WooCommerce product recommendation engine?
Here are the key benefits of having recommended products in WooCommerce:
- WooCommerce Product recommendations help sell more products. For instance, recommending a complementary product will tempt user customers to make extra purchases.
- Increased product exposure. Even if the suggestions don’t turn into sales, the recommended products increase discoverability.
- Provide customers’ smooth shopping experience. In addition to improving the average cart value, product recommendations also help you market your products, including the most and the least popular ones.
- Highly convenient to customers. Recommending WooCommerce products dramatically cuts down browsing time, making it easier to purchase.
1: WooCommerce Product Recommendations From WebToffee
Advanced WooCommerce Product Recommendations from WebToffee is an automatic product suggestion generation plugin for online stores. This recommendation engine offers a wide range of WooCommerce product recommendation campaigns with which you can enable auto suggestions in just two clicks. Besides these in-built recommendations, it also lets you create custom recommendations of any type.
These advanced recommendation templates include frequently bought together, recently viewed, bestsellers, top-rated, new arrivals, and related products. The plugin is highly customizable that you can create upsells, cross-sells and any other types of custom WooCommerce recommendations with it.
The WooCommerce product recommendation plugin offers the flexibility to choose what, where, and when to recommend. It also enables you to define in what order the products should be recommended. The sorting options include price, rating, popularity, and more.
You can either display these product recommendations in a slider or a grid. When using the slider, you can display suggested products in a loop. Moreover, you can control the total number of products to be recommended, the number of products to be seen per view, automatically remove out-of-stock products from the mix, and more.
The plugin offers conditional filters that you can use to create WooCommerce product recommendation rules. It will select the products in accordance with the pre-set recommendation rule and will display them at the correct location as per your configuration. Such advanced WooCommerce product suggestion strategies would help you improve your average order value and net revenue.
Pricing: $89 a year for a single site.
2: Frequently Bought Together for WooCommerce
Frequently Bought Together for WooCommerce is a WooCommerce product bundle recommendation plugin that lets you showcase the related and complementary products as a WooCommerce bundle. That is, a customer browsing for a particular product would be able to see a list of products that can be purchased along with the currently viewed product.
The plugin adds a dedicated WooCommerce ‘Customers also bought’ section to the individual product pages of your store. You can add any custom products to this section or can use the products in the upsells, cross-sells, or related products section.
In addition to the support for custom bought together products, the plugin offers several other configuration features. It includes multiple layouts for displaying the products, controlling what data is to be displayed, limiting how the customers can interact with the recommendation widget and more. It supports three different layouts – list view (the Amazon-like frequently bought together widget), table view, and gallery view.
The FBT plugin offers additional customization features such as hiding out-of-stock products, disabling customers from unselecting ‘This product’, limiting the number of products to show, customizing the texts, etc. Moreover, you can also set up a bundle discount for customers purchasing all products in the WooCommerce ‘frequently bought together’ recommendation widget. Another feature of this FBT plugin is that it enables your customers to purchase multiple counts of the same product in the frequently bought-together section.
Displaying such advanced store recommendations would help boost product visibility and even make purchasing easier for customers.
Pricing: $59 a year for a single site.
3: Related Products for WooCommerce
Related Products for WooCommerce is a free WooCommerce product recommendations plugin. This plugin is tailored to meet all your WooCommerce related product recommendation needs.
This free similar product plugin enables you to suggest related products by category, tag, or both. You may also add custom products that you require to the related products list. In addition to globally setting up related products for all items in your store, you may also set up individual WooCommerce product relations for each item.
Moreover, you can change the template of the related products widget by incorporating a slider. You can add products to these sliders and adjust the number of products displayed in the recommendation widget. The plugin also offers you the option to dynamically remove any out-of-stock products from the recommended products list.
In addition to setting up related products, you may also use this plugin to disable the upsells and cross-sells set up using the default WooCommerce settings. The related product customizations on the individual product page offer you several product relationships. For example, you can add products belonging to a specific category or have certain tags or attributes to the product recommendation list. You will also be able to establish custom product-to-product relationships from there.
The product relations set up using this plugin will show up on individual product pages of your store. It makes it easier for users to find relevant products without any hassles. Plus, these advanced product recommendations are compatible with the default upsells and cross-sell in WooCommerce.
4: Recommendation Engine
The Recommendation Engine is a premium WooCommerce product suggestion plugin. It offers Netflix and Amazon-style product recommendations to your customers.
This smart recommendation engine makes suggestions based on insights collected from previous customers. It suggests products based on the view and purchase history. It also takes into consideration the products that are frequently bought together.
This automatic cross-sell, and upsell recommendations helps your products catch more eye. It helps users browse and purchase more from your WooCommerce store.
Moreover, the WooCommerce Product Recommendation Engine offers two different widgets for product suggestions. One is the ‘WooCommerce Recommended Products’ and the other ‘WooCommerce Purchased Products’.
The first one suggests products based on history. It takes into consideration past views and purchases. The second widget shows products that are frequently bought together. Suggesting such products, that the users would have already thought of purchasing is sure to improve the cart volume.
Pricing: $79 a year for a single site.
5: Product Recommendation Quiz for eCommerce
How would you like it if you have a personal sales executive to guide your customers through the purchase process? The Product Recommendation Quiz plugin does exactly that.
This recommendation quiz plugin lets you ask your customers the right questions so that you can recommend the best products that suit their needs. This recommendation quiz plugin recognized the fact that every business as well as the customer, have unique and different needs. This free plugin allows customization of your questionnaire and recommendations.
It lets you define your questions and personalize the feedback. You can then recommend products based on the result—just like having a virtual sales executive.
Besides this, the recommendation quiz also helps you capture leads. When a user visits your website, they might not know what product they want. In such a case, they can take a quiz to recieve the best WooCommerce product suggestions.
The plugin will then send the data captured via the recommendation quiz, to the lead management or CRM tool. These data can be then used to run highly segmented and targeted email marketing campaigns.
By using this plugin, you not only build strong relationships with your customers but also educate them about your available product range.
6: WPC Frequently Bought Together for WooCommerce
The WPC Frequently Bought Together plugin enables you to recommend products to your customers. The plugin offers customizations with which you can set up product bundle recommendations and offer discounts.
You can set up a discount for each product suggested as frequently bought together. This nudges customers towards purchasing it. The discount can be set by entering a percentage or an amount.
The plugin even allows you to rearrange the positioning of these recommended products using drag and drop action. In addition to this, the frequently bought together recommendation plugin offers several other customization options that you can use to set up the ‘customer also bought’ recommendation widget.
Some of these customizations include adjusting the products’ visibility, price, and more, personalizing the text, adding additional prices, and more.
The frequently bought-together widget will look like this in your store.
7: WPC Custom Related Products for WooCommerce
The WPC Custom Related Products plugin enables you to add related products to individual items in your store. These cherry-picked related products will then be displayed on the products page. This plugin offers a great alternative to adding products related by categories to the related product widget.
This plugin is available in two versions, a free and a premium one. The premium plugin offers several other related product customizations that would be essential in a real-life scenario.
Some of its premium features include selecting related products based on the categories and tags, adjusting the number of products per display, hiding out-of-stock products, showing related products on a slide, etc.
The custom-selected related products for individual items will be displayed like this on your WooCommerce store.
8: Related Products Manager for WooCommerce
Customize the products associated with your WooCommerce store with this Related Products Manager plugin for WooCommerce. This plugin helps you relate products by category, tags, and attributes.
You can control the total number of related products to be displayed on each product page and how many columns and more using this plugin. You can arrange these product suggestions in order of their date, title, ID, etc.
It also randomizes the order of the recommended products with the Order by Random option. The plugin enables you to use both the global and local product attributes to relate products. You will just have to specify which one to use in the recommendation settings.
Moreover, you can hide the related products section globally, if required, with this plugin. The plugin offers settings via which you can exclude products belonging to a certain category.
Frequently Asked Questions on WooCommerce Product Recommendations
To add recommend products in WooCommerce, either use the built-in options like Upsells and Cross-sells for individual product pages or install a WooCommerce product recommendations plugin that automates personalized recommendations for your store.
1. The WooCommerce product recommendation plugin collects data from customer interactions, such as clicks and purchases.
2. The recommendation plugin then uses algorithms to find patterns recommend relevant products, including upsells, cross-sells, or frequently bought-together items.
3. Product suggestions can be placed in different areas of the store to help customers discover products.
4. You can also track how users engage with these recommendations to improve future suggestions and increase sales.
Key factors to consider when considering the best WooCommerce plugin for automatic product recommendations include,
1. Ability to customize recommendations for relevance based on customer behavior and product data.
2. Quick and easy product recommendation setup
3. Option to create custom recommendations from scratch
4. Flexibility to control what, where and when to recommend products
5. Scalablity
6. Reliable documentation and customer support
Woocommerce product recommendations can take any form. But mostly, they stick to:
1. Upsells: Suggesting higher-priced alternatives to the current product being viewed.
2. Cross-sells: Recommending complementary products, usually displayed in the cart.
3. Related products: Recommends similar or related products of the currently viewed.
4. Frequently Bought Together: Products often purchased together are offered as a bundle with or without discounts.
The core purpose behind recommending products in WooCommerce are:
– Help customer(s) shopping convenience by recommending the best alternatives
– Increase customer spending and average order value
– Drive repeat purchases
– Clear out slow-moving stock
Conclusion
Setting up WooCommerce product recommendations will help you sell more products. Such advanced recommendations can also efficiently enhance the audience segment for your products. So, setting it up would only bring benefits to your business. Most importantly, you can set recommendations with simple third-party Woocommerce recommendation plugins.
All WooCommerce product recommendations plugins listed above will help you set up product recommendations in your WooCommerce store. Selecting the one best suited for your needs is now up to you. A word of caution – not all plugins included are free, so be mindful of that while choosing one.
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