Coupon Affiliate Links: Using WooCommerce URL Coupons for Affiliate Marketing

What’s stopping you from turning influencers and customers into sales channels? Wondering how? Coupon Affiliates for WooCommerce is the answer. And this guide will show you how to promote affiliate links without a website—affiliate coupon codes that is!

Affiliate marketing has long been a go-to strategy for businesses looking to grow sales without massive investments. Using affiliate marketers to promote products, WooCommerce store owners can enhance exposure by tapping into affiliates’ audiences, thereby driving traffic and increasing conversions.

But here’s the challenge: Affiliate networks aren’t always the best fit for WooCommerce stores, especially SMBs. While they promise better exposure, they also come with hidden costs and limited flexibility.

This is where coupon affiliate programs come in! A simple, high-reward strategy that lets you create and promote shareable affiliate links with pre-applied discounts, making it easier to boost sales and grow your WooCommerce store.

So, all set to explore coupon affiliate marketing for WooCommerce? Let’s jump in!

Before we go deeper into what are affiliate links and how to create and promote affiliate links, let’s clear up a major decision right from the start. Ask yourself these questions to decide whether to choose coupon affiliate links or depend on an affiliate network like ShareASale, CJ, etc, to increase exposure and sales.

👉 Do you want to keep most of your earnings, or are you okay with paying commission fees to an affiliate network?

Most affiliate networks charge commissions, reducing your profit margins. Instead of earning the full sale, you pay the affiliate, and the network handles the affiliate program.

👉 Are you looking for a simple and basic setup, or do you have the resources to manage an affiliate marketing program?

Running an affiliate program through a third-party network can be time-consuming. You’ll need specialized tracking tools, integrations, and ongoing management to keep everything smooth.

👉Do you want to attract influencers with auto-applied discount links?

Shareable coupon affiliate links make it easier for affiliate marketers to promote your store by eliminating manual code entry, ensuring an easy checkout experience that boosts conversions.

So, folks, if you’re leaning towards keeping more revenue, simplifying setup, and making affiliate promotions effortless, coupon affiliate links are the way to go!

A coupon affiliate link is a shareable URL that includes an affiliate tracking ID and a pre-applied discount. When a customer clicks the link, the discount is automatically applied at checkout, ensuring an effortless shopping experience.

Coupon affiliate links instantly motivate buyers to complete their purchase with pre-configured discounts.

Example: Instead of sending customers to a product page, an affiliate can share a customized link like “yoursite.com/discount/affiliatecode.” When a customer clicks this link, their discount is instantly applied, and the affiliate marketer earns a commission for the sale.

Now that you know what coupon affiliate links are, let’s discuss why WooCommerce URL coupons are the perfect affiliate marketing strategy.

Affiliate marketing often requires cookie duration tracking, affiliate networks, and manual coupon applications. But WooCommerce URL coupons offer a simpler, more effective alternative.

With WooCommerce URL coupons, affiliate marketers can share a direct discount link that automatically applies discounts, removing the conversion barriers and making it easier for customers to complete their purchases.

1. Instant Discounts with One-Click Application

While regular promo codes require customers to remember and enter them at checkout, URL coupons apply the discount automatically, eliminating friction in the buying process.

2. Affiliate Links are Easier to Create and Promote

Instead of requiring customers to enter a WooCommerce coupon code at checkout, URL coupons automatically apply the discount when the customer clicks the link. This reduces cart abandonment, as buyers don’t have to search for or remember coupon codes before purchasing.

3. Higher Conversions and Lower Abandonment

Shoppers are more likely to complete a purchase when they see the reduced price with the discount already applied. Coupon URLs remove any last-minute hesitation, thereby reducing cart abandonment possibilities and boosting affiliate earnings.

4. No Need for Third-Party Affiliate Networks

Instead of depending on affiliate networks that take a percentage of your revenue, this affiliate marketing strategy lets store owners manage their coupon affiliate programs, having complete control over sales earnings, tracking, and partnerships.

Coupon affiliate marketing is a powerful strategy for driving sales and expanding WooCommerce stores’ reach. However, affiliate marketing success depends on providing affiliates with the right tools. And this is where the URL Coupons for WooCommerce plugin comes in.

With this premium plugin, you can provide affiliates with unique coupon URLs embedded with affiliate codes. These affiliate codes allow businesses to track conversions and affiliate marketing effectiveness.

To create an affiliate coupon code, first install and activate the coupon URL plugin, and then:

1: Setting up a WooCommerce Coupon Code

• From your WordPress admin dashboard, go to Marketing > Coupons > Add new coupon to create a new coupon.
• Choose a coupon code. Using the affiliate’s name as the coupon code can make tracking easier.
• Define the Discount type and enter the Coupon amount for the affiliate code.

• Configure Usage restrictions to apply the coupon to specific products or subtotal.
• Define Usage limits to control how many times the coupon can be used per customer or storewide.

2: Configure the Coupon Affiliate Link

• After entering the basic coupon details, go to the URL options tab in the coupon data section.
• In the Unique URL field, input a unique text to identify the affiliate. For example, “https://www.mysite.com/jane” where “Jane” is the affiliate marketer.
• Next, in the Add products to cart field, choose products to be added to the cart automatically when the affiliate link is clicked. You may leave it blank.
• Select the page where users should land after clicking the affiliate link in the After applying, redirect to field. By default, this is the Cart page, but you can change it to any page or specific URL.
• After reviewing all settings, click Publish to activate the coupon.
• The unique coupon affiliate link can now be shared with the affiliate for promotion.

3: Track Coupon Affiliate Links

• To track your affiliate link performance and see how many customers have engaged through the affiliate code, navigate to Marketing > Coupons.
• In the Usage/Limit section, you’ll find the number of times the coupon linked to your affiliate promotion has been redeemed.

And that’s it! You’ve successfully created a coupon affiliate link that can be promoted through blogs, social media, and more. If you need advanced coupon features like auto-apply discounts and BOGO offers, consider using a plugin like Smart Coupons for WooCommerce.

The free version includes several key features, while the premium WooCommerce Smart Coupons by WebToffee unlocks even more advanced options.

Coupon affiliate marketing is an effective way to drive sales and grow your WooCommerce store. However, when not managed properly, it can lead to reduced profit margins, brand dilution, and ineffective affiliate partnerships. Here are some common mistakes store owners make and how to avoid them.

1. Not Setting Expiration Dates or Usage Limits

If coupon affiliate links remain active indefinitely, customers may delay purchases, waiting for deals rather than paying full price.

Setting expiration dates and redemption limits ensures controlled usage and creates urgency, encouraging customers to act quickly. A limited-time discount, such as “Valid for 30 days,” can prevent customers from postponing their purchases.

2. Failing to Track Affiliate Performance and ROI

Without tracking affiliate performance, store owners cannot identify which affiliates drive the most sales or optimize their coupon affiliate program for better results. This may lead to investing in partnerships that do not contribute to revenue growth.

Tracking tools can help provide insights into which discount links generate the most conversions. This helps store owners identify top-performing affiliates and offer them better incentives while also removing inactive affiliates who do not contribute to sales.

3. Not Promoting Coupon Links Strategically

Even with a coupon affiliate program, if affiliates do not actively promote affiliate links, the program will fail to generate sales.

Providing marketing materials and promotional support can help improve affiliate performance. Store owners should equip affiliates with ready-to-use assets such as product images, pre-written captions, and recommended posting schedules.

Also, encouraging cross-channel promotion through Instagram, YouTube, blogs, and email marketing expands the reach of affiliate promotions.

Avoiding these mistakes will maximize your profits, improve affiliate relationships, and boost conversions with coupon affiliates.

Now that we understand how affiliate links work and how to effectively use coupon affiliate programs, as well as how to set them up with the right mix of WooCommerce plugins, let’s introduce you to an all-in-one solution for advanced coupon management and affiliate programs.

The WooCommerce Coupons Bundle is an all-in-one solution for managing advanced coupon affiliate programs. It combines multiple coupon functionalities into a single plugin bundle, allowing store owners to create, track, and optimize coupon-based affiliate marketing.

Smart Coupons: Enables targeted discounts using discount rules, cart conditions, and usage limits to ensure promotions are strategic and profitable.

URL Coupons: Generates pre-applied add-to-cart discount links for affiliates, reducing cart abandonment and making it easier for customers to redeem offers.

Why Choose the Coupon Bundle for WooCommerce?

If you’re only interested in affiliate marketing via URL coupons, you’ve got the basics covered. But if you want to take your coupon promotions further, here’s what this coupon bundle can do for you:

Features of Coupon Bundle:

• Create all types of WooCommerce coupons
• Advanced BOGO offers
• Create custom URLs for WooCommerce coupons
• Generate QR code for WooCommerce coupons
• Set up usage restrictions for coupons
• Bulk generate coupons with few clicks

What’s stopping you from turning influencers, customers, and content creators into powerful sales drivers for your WooCommerce store?

Affiliate marketing often involves complexities from third-party fees that eat into profits. But with coupon affiliate links, you can offer one-click discount URLs that are easy to share, seamless to apply, and highly effective at boosting conversions.

Here’s why coupon affiliates work:

• Add-to-cart URL discounts = fewer abandoned carts and more sales.
• Influencers and affiliates prefer sharing direct discount links.
• No reliance on third-party affiliate networks.
• Easier to track and optimize.

With the Coupons Bundle, you can launch, manage, and scale a coupon affiliate program that works for your business.

That’s it, folks! We have come to the end of this affiliate blog. Have any questions about using coupon affiliates to boost sales in WooCommerce? Drop them in the comments below!

Thanks for reading!