Coupons in eCommerce serve as promotional tools designed to boost purchases by providing discounts, free shipping, or various other incentives. As your WooCommerce store grows, the need to export WooCommerce coupons becomes essential for tasks like migration, updates, or backups. This article is a quick guide on how to export these coupons into an Excel file.
Approximately 83% of shoppers say retail in-store coupons and discounts significantly impact their buying choices. Providing incentives such as discounts, free shipping, or exclusive offers not only increases sales but also fosters customer loyalty and encourages repeat purchases.
As your WooCommerce store expands, managing and exporting coupons becomes crucial for various reasons—whether you’re transitioning to a new store, refreshing your promotions, or simply backing up essential data.
In this article, we will show you how to easily export your WooCommerce coupons into an Excel file, ensuring smooth operations and efficient data management.
Key Takeaways:
- As your WooCommerce store grows, exporting coupons becomes necessary for migrations, updates, or backups.
- WordPress has a default tool to handle coupon exports, but it is severely limited in its capabilities.
- Plugins like WooCommerce Coupon Export by WebToffee provide several advanced options to handle WooCommerce coupon data exports efficiently.
When you are planning to expand your business or build a new eCommerce website for your business, you may want to migrate your WooCommerce store data to your new site. This includes the coupons you generated as part of past promotional campaigns or holiday sales.
The following are some reasons why you should export your WooCommerce coupons.
Transfer Coupons
Coupons are an important part of an eCommerce website. When migrating to a new website, you don’t want to lose all your promotional coupons. So exporting WooCommerce coupon data can be helpful when you are planning to migrate your WooCommerce data.
Coupon Analysis
Export coupon data to evaluate how various campaigns perform over time. Additionally, you can repurpose and modify existing coupons for new campaigns by exporting them, making adjustments, and then importing them back.
Bulk Editing
Exporting coupons enables you to make bulk changes to the coupon information, like changing expiration dates or discount values in a spreadsheet, and then re-import them.
Backup
Keeping a backup of existing WooCommerce coupons will come in handy if you want them in the future or if you want to quickly recover this data in case of system crashes.
Collaboration
Exporting coupons is a great way to share coupon data with partners and departments, like marketing teams or agencies, which helps analyze and collaborate on joint campaigns.
Whatever the case, we’ve got you covered. Here, we will use a dedicated plugin for the task. Although WordPress has a default tool to handle exports, it has several limitations. One of these is that it only lets you export WooCommerce coupons into an XML file.
With plugins, however, you have access to an array of options to handle the exports and transfer the coupon data to different file formats rather than just one. Plugins offer enhanced functionality and flexibility, making them ideal for managing WooCommerce coupons.
Did You Know?
60% of consumers are likely to try a new product when offered a coupon.
Source: Valassis Consumer Intel Report
We will be using the WooCommerce coupon export plugin by WebToffee.
This plugin also allows you to import WooCommerce coupons to your store site, which we will discuss later.
Make sure you have purchased the premium version of the plugin.
Step 1: Install & Activate WooCommerce Coupon Export Plugin
- After purchasing the plugin, download the plugin file from My Account > Downloads.
- Upload the plugin file to your WordPress dashboard.
- Install and Activate the plugin.
Step 2: Select Coupon As Post Type for Export
Once the plugin is activated,
- Go to WebToffee Import Export (Pro) > Export from your WordPress dashboard.
- Select Coupon as the post type to export.
- Then proceed to the next step.
Step 3: Select Advanced Coupon Export Method
Here, there are two options. You can either select the Quick export option for exporting WooCommerce coupon data with basic fields or go with the Advanced export option.
The Advanced export option will give additional controls for exporting WooCommerce coupons, so let’s select Advanced export. After choosing the Advanced export option, click the Filter data button to proceed to the next step.
Step 4: Configure Filtering Options for Coupon Export
Here, you have some advanced filtering options for custom exporting WooCommerce coupons.
- Choose the total number of coupons you want to export.
- Skip the first ‘n’ number of coupons.
- Export coupons based on their status.
- Export coupons based on their type. Eg: percentage discount, fixed cart discount, etc.
- Export coupons based on their discount amount. Choose minimum or maximum amounts in the corresponding fields.
- Export coupons based on their expiration date.
- Choose how you want to sort columns.
After choosing the filtering options, proceed to the next step.
Step 5: Map & Rearrange Columns for Coupon Export
Here, you can reorder and rearrange columns in the export file.
- Just click on the cross icon near the Column section and drag and drop accordingly.
- You can also uncheck any fields you don’t want to be included in the export file.
After rearranging the columns, proceed to the next step.
Step 6: Set Advanced Coupon Export Options
This is the final step of the export process. Here, you can
- Enter a File Name: Specify a name for your export file to easily identify it later.
- Select Excel Format: Choose your desired file format: XLS or XLSX to generate the data in Excel format.
- Click Export: Finally, click the Export button to download the WooCommerce coupon data as an Excel file.
Pro Tip: You can also save your current coupon export settings as a template, so you won’t need to repeat the entire process for future exports.
- Click on the Download button to download the export file.
Here is a preview of the export file opened in Excel.
Now that you have learned how to export WooCommerce coupons into an Excel file, let’s see how we can import them to your new website.
How to Quickly Import Coupons to WooCommerce?
As mentioned earlier, you can make use of the same plugin for importing coupons to your WooCommerce store.
To import coupons to WooCommerce,
Step 1: Select Coupons as the Post type to Import
- Go to WebToffee Import Export (Pro) > Import from your WordPress dashboard.
- Select Coupon from the drop-down as the post to import.
Proceed to the next step.
Step 2: Choose Quick Import Method
Here, you have to choose the Excel file to import coupons to your WooCommerce store.
- Select Quick import as the Import method.
- Choose Import from as Local.
- Upload the Excel file you exported earlier.
- Set the Delimiter and Date format accordingly.
- Click on the Import button to start importing coupons to your WooCommerce store.
When the import process is complete, the Import progress window will show the number of successful imports and failed imports (if any).
This is how you can import coupons to your WooCommerce store from an Excel file. You can also select advanced import options for further customization.
Now let’s have a quick overview of the key features of the Order, Coupon, Subscription Export Import plugin by WebToffee.
Order, Coupon, Subscription Export Import for WooCommerce plugin by WebToffee (Premium)
Order, Coupon, Subscription Export Import for WooCommerce, developed by WebToffee, helps you import and export WooCommerce orders, coupons, and subscriptions. The plugin supports multiple file formats, such as Excel, CSV, XML, and TSV. You can schedule the import-export process using multiple FTP profiles.
- Quick & Advanced Import/Export Options: Offers both simple and advanced methods for importing and exporting WooCommerce data.
- Advanced Filtering Capabilities: Includes filters to customize import/export by product, order status, customer email, date range, and more.
- Beginner-Friendly Interface: Designed with a clean, intuitive UI that’s easy to navigate—even for first-time users.
- Bulk Edit Order Data with Ease: Enables bulk updates to WooCommerce order fields during both import and export processes.
- Supports Custom Metadata: Allows import and export of custom meta fields associated with orders, products, or customers.
- Third-Party Plugin Compatibility: Seamlessly integrates with major WooCommerce plugins for extended functionality.
Managing a WooCommerce store is a lot easier when you have the right plugins to outperform your competitors. Exporting WooCommerce coupons can help you in many ways. You can share the WooCommerce coupon data with your marketing team to build a coupon strategy, you can back up all your coupons, and migrate them to another store.
Hopefully, this article helped you understand how to export WooCommerce coupons. If you find this article informative, leave us a comment. Your feedback is our motivation.