Note: This guide for BOGO offers in WooCommerce is intended solely for users of the Smart Coupon for WooCommerce (free) plugin, version 2.0.0 or higher. For those using an earlier version of the plugin, please visit the previous documentation.
Retailers widely use BOGO (Buy One, Get One) offers to boost sales and enhance customer satisfaction. This article will guide you through setting up a Buy One, Get One offer in your WooCommerce store using the free version of the Smart Coupons for WooCommerce plugin.
Use case
When purchasing any product from the store, the customer gets a hoodie for free.
Set up WooCommerce Buy One Get One Free
Once you have the plugin installed and activated:
- From your WordPress dashboard, go to Smart Coupons > BOGO.
- Click on + Add New to create a new offer.
- Choose +custom and opt for Buy product X, get product X/Y.
- Enter an offer title and description, specifying how these will appear to customers.
- Click Continue to set up your BOGO offer.
The BOGO configuration is divided into three steps:
- Choose what the customer gets as a giveaway.
- Set a trigger condition for the BOGO offer
- Set the frequency for applying the offer.
Choose what the customer gets as a giveaway
To offer a selected product a giveaway for free:
- Under Customer gets select Specific product(s).
- Under Specific product(s), search for and select the product you want to provide a giveaway.
- If you’d like to offer products from a specific selection or pool of products, select multiple items under Specific product(s) and select the Any one of the above option under Customer gets(this means the customer can choose any one of the listed products for free).
- Ensure the quantity is set to 1 for one free product. If you’d like to offer more free products (such as Buy One, Get Two or Buy One, Get Three), select the appropriate number of free products.
- To make the giveaway product free, choose Free under Discount type(You can also offer a percentage or fixed discount instead of making it completely free).
Now, you have a product to give away for free. Customers get any one of the selected hoodies for free.
Set a trigger condition for the BOGO offer
Purchasing any product from the store triggers the offer.
- Set the trigger to ‘Customer buys quantities of‘ because the purchase of any product activates the offer.
- Alternatively, you can base the offer on the cart subtotal: spend $100 and get a product for free.
- Set the Min quantity to 1.
- Keep all the settings as is. If you want to add more conditions to the trigger, you can add that too(Only provide free products for purchase of selected products).
Set the frequency for applying the offer
Here you choose how often to apply the offer. For this example, I want the offer to apply like:
- Buy One, Get One
- Buy Two, Get Two
- Buy Three, Get Three ……..
If you prefer to apply the offer repeatedly, Select Repeatedly under Apply offer. If you prefer to apply the offer only once, choose Once under Apply offer.
Demo – WooCommerce Buy One Get One Free
Do more with Smart Coupons for WooCommerce Premium.