Thinking about selling fixed amount gift cards on your WooCommerce store? If so, this article will guide you through setting up fixed amount WooCommerce gift vouchers using a WordPress plugin.
Gift vouchers are prepaid store credit coupons issued by eCommerce store owners for their customers to buy, redeem and share. Implementing gift vouchers can boost user engagement and increase the average order value. In fact, by 2025, the adoption of digital gift cards by eCommerce store owners is expected to grow by 23%, according to Business Wire.
Key Takeaways
- A complete guide on how to sell gift vouchers of fixed amounts in WooCommerce.
- Explore the best WooCommerce gift card plugin to sell fixed amount gift vouchers.
As you may have already guessed, WooCommerce doesn’t provide an option to sell gift vouchers directly. Therefore, you’ll need a WordPress gift cards plugin to set up this feature. The WooCommerce gift cards plugin by WebToffee can help you add gift vouchers to your WooCommerce store.
Follow the below steps to set up fixed amount gift vouchers using a WooCommerce gift cards plugin.
Step 1: Install and Activate the Gift Card Plugin for WooCommerce
- After purchasing the plugin, download the plugin zip file from the My Account page.
- Go to Plugins > Add New, then upload the plugin zip file.
- Install and activate the gift card plugin.
Step 2: Configuring Purchasable Gift Cards in WooCommerce
- Navigate to the Gift Cards> General settings menu from the WordPress dashboard to access all gift card settings.
- Check the Enable the gift card product option. This option allows to add gift card products to your WooCommerce store, enabling customers to purchase them.
- Choose how you want customers to receive their gift cards by selecting from the Allow users to options. You can enable email delivery, physical cards, or printable gift cards.
- Then, you also have the option to allow users to schedule the sending of gift cards. If enabled, customers can choose a specific date for their gift cards to be sent.
- Select an order status to auto-generate gift cards in your store. The gift voucher will only be issued once the customer’s order reaches the selected status.
- Next, in the Gift card usage settings widget, you can set various usage restrictions for the gift cards.
- Choose when you want the gift card to be applied in the Gift card application option. You can opt to apply the gift card either post-tax calculation or before tax calculation. Additionally, you can decide if the gift card should apply to other charges, including tax, shipping, and other charges. To know more about this feature, refer to our documentation guide.
- Next, select whether to allow using gift vouchers along with other WooCommerce coupons.
- Enable or disable the Allow usage of store credit to purchase gift cards checkbox to determine if users can buy gift cards using store credits.
- Set an expiry date for WooCommerce gift vouchers.
- Next, go to the Product page tab in the General settings page. Here, you can customize the titles for your gift card products and select the fields to be displayed on the gift card customization page.
- Go to the Template Settings tab to choose a template for your gift vouchers. You have access to over 20 predefined templates across five different categories.
- Once you’ve selected a template, click Save to apply your settings.
Step 3: Creating Predefined Gift Card Products
We have configured the basic settings for the gift card features. Next, we need to create a gift card product in our WooCommerce store. To do this, follow these steps:
- Go to Gift cards > Gift card Products > Add new
- Add a title and description for the gift card product.
- Under the General tab from the Product data meta box, choose Predefined amounts as the purchase option, and enter the predefined amounts you want to include.
- You can limit the gift card product usage to specific conditions in the Usage restrictions tab. You can select which products or categories customers can purchase with the gift cards, as well as exclude any items if desired. Additionally, you can set a maximum spending limit for purchases made with the gift cards.
- Now, go to the Template settings and choose a template for the gift card. You can also allow your customers to choose their preferred template.
- Add featured images and other product information.
- Then, click on Publish to save the gift card product.
Below is an example of how the gift card product will look on the storefront.
With this gift card plugin, you can create shareable fixed value gift vouchers in your WooCommerce store. Customers can purchase and share these vouchers. Additionally, you can share gift cards via email. For more details, check out our article.
The WooCommerce Gift Card plugin offers a user-friendly solution to enhance customer engagement by allowing you to create, sell, and manage gift cards in your store. It helps boost sales and retain loyal customers by offering various ways to redeem, share, and personalize gift cards.
The plugin also comes with a free version in the WordPress repository. The free gift card for WooCommerce plugin has only limited features. You need to upgrade to the pro version to create gift card products, issue refunds, and schedule gift cards for a future date.
Some of the key features of the gift card plugin are:
- Create and sell unlimited gift vouchers
- Set advanced usage restrictions for gift cards
- Share digital gift cards directly to recipients via email
- Choose from 20+ predefined gift card templates
- Configure the ‘Gift This Product’ option
- Supports physical gift cards
- Issue store credits instead of refunds
- Set predefined and custom gift voucher amounts
- Manage user credit balances from a single dashboard
Frequently Asked Questions on Gift Cards
Selling gift vouchers in WooCommerce can benefit you in many ways.
– Generates more revenue
– Attracts new customers
– Turn your existing customers into loyal advocates
– Improve brand awareness
– Reward your loyal customers with exclusive gift vouchers.
– Easy option to purchase store credits
– Provides a fast and secure checkout option when placing an order.
Gift card arbitrage involves the purchase of gift cards at a discount, followed by selling them at an amount higher than their actual face value, usually by utilizing the price differences across different platforms or markets.
Conclusion
The WooCommerce gift voucher plugin we used in this article comes with 20+ free predefined templates. You can even upload custom gift card templates from your local storage to create WooCommerce gift cards. The plugin allows you to create an unlimited number of gift vouchers for your store.
This WooCommerce guide to selling fixed amount gift cards easily was intended to help you sell gift vouchers on your eCommerce store. If you found this to be helpful, do let us know in the comments.