WooCommerce countdown banners

How to Create WooCommerce Discount Sale Banners with Countdown Timer?

This guide explores WooCommerce countdown banners and shows how to set up discount timers in your WooCommerce store using a coupon plugin.

A ticking timer can make you buy faster. Have you noticed this effect? That’s the power of FOMO (Fear of missing out). Coupon banners with countdown timers create a sense of urgency that can translate to more sales. In fact, 85% of consumers make impulse purchases because a sale is ending soon. Want to learn more about WooCommerce countdown banner strategy? Well then, let’s get going!

Key Takeaways:

  • WooCommerce countdown banners highlight time-sensitive offers and campaigns.
  • Adding a countdown timer to WooCommerce sale banners creates urgency and encourages faster purchases.
  • Learn how to set up WooCommerce countdown banners in your store using an advanced coupon plugin.

How Countdown Banners Can Improve WooCommerce Sales?

With a WooCommerce countdown banner, you can turn time into sales!

For example, let’s say a banner that reads, “Hurry! 50% off ends in 2 hours.” A flash sale like this immediately grabs attention, enticing customers to explore the offer. What happens next depends on factors like how optimized your product pages are, the checkout process, and whether your products impress customers at first glance.

WooCommerce countdown banners are a popular promotional strategy for both online and offline stores to highlight the best deals. These banners feature countdown timers that display the remaining time for a sale, which builds urgency. This results in faster purchase decisions, often leading to more sales.

This folks, is the key benefit of WooCommerce countdown banners!

Now, let’s see the other benefits that the WooCommerce countdown banners can offer:

  • Creates urgency and motivates customers to act before the deals expire.
  • Spotlight your best WooCommerce deals and grab attention.
  • Promotes flash sales, seasonal sales, clearance sales, or any current promotions.
  • When combined with upsell and cross-sell recommendations, WooCommerce countdown banners can increase average order value.
  • Increases your store conversion rates.

So, this is a valuable strategy to deploy when you run your next WooCommerce store promotional campaign. Now, let’s take a look at how to design WooCommerce sale banners with discount timers.

How to Create Countdown Timers in WooCommerce Sale Banners? (Quick Steps)

As I mentioned earlier, WooCommerce sale banners are discount banners optimally placed on focus areas, such as the store’s homepage, product pages, or other sections. These banners encourage customers to explore ongoing deals.

To create WooCommerce sale banners with countdown timers, you will need an additional plugin. We recommend using one of the best WooCommerce coupon plugins—Smart Coupons for WooCommerce. This plugin is available in both free and paid versions. However, to access the WooCommerce countdown banner feature, you will need the premium version of this Woo discount rules plugin.

Here are the steps to set up WooCommerce countdown banners using Smart Coupons:

1: Creating WooCommerce Coupons

  • After activating the Smart Coupons plugin, go to Smart Coupons > Add coupon to create a WooCommerce coupon from scratch.
  • In the settings that appear, configure the discount sale details, including the discount type, coupon amount, usage limitations, and more.
  • Next, in the General tab, remember to Schedule the WooCommerce coupon.
  • With the premium Smart Coupons plugin, you have so many features to explore. You can adjust settings such as adding giveaway products, limiting usage, or restricting payment methods.
  • After reviewing your coupon settings, click Publish.
Create and schedule WooCommerce coupons

2: Configuring the WooCommerce Sale Banners

Once you create the WooCommerce coupon, the next step is to set up WooCommerce countdown banners.

  • For that, go to Smart Coupons > General settings > Coupon banner. Here, you can create and customize WooCommerce countdown banners easily.
  • In the Settings menu, enable the option to display WooCommerce sale banners.
  • Enter the coupon code you want to highlight using the WooCommerce countdown banners in the Associate a coupon field.
  • Next, specify the pages where you want the WooCommerce coupon banners to appear.
  • Finally, set the action to trigger when the banner is clicked under the Action on banner click option. You can also configure an action to occur once the coupon expires.
  • Click Save to update all the changes.
Creating WooCommerce Sale banners

3: Customizing WooCommerce Countdown Timers on Sale Banners

After creating your WooCommerce sales banner, the next step is to add countdown timers to the discount banners.

  • For that, go to the Customize menu within the Coupon banner settings.
  • On the right-hand side of the dashboard, you will come across various customization options. Explore the available WooCommerce banner customization features in Smart Coupons. A preview of the WooCommerce countdown banner is also displayed for reference.
  • To enable the WooCommerce countdown timer, simply toggle the Timer option. You can further customize the timer’s appearance through additional settings, such as the banner background color, border color, and more.
  • Click Save to update the changes.
Adding Countdown timers to WooCommerce sale banners

You can also add the WooCommerce countdown banner using shortcodes, which are available in the Customize menu of the Coupon banner settings.

On a final note, it’s always recommended to test your WooCommerce countdown banner before making it live.

Best Ways to Use WooCommerce Countdown Timers in Your Store

We’ve already discussed how to set up WooCommerce countdown timers in sale banners. Next, let’s see some of the best practices for implementing WooCommerce countdown banners effectively in your store.

  • Use bold colors, large fonts, and visually appealing elements to immediately grab attention.
  • Place countdown banners in prominent areas of your website for maximum visibility.
  • Clearly communicate the details of the deal to avoid any confusion.
  • Create urgency to encourage quick action.
  • Pair WooCommerce countdown banners with exit-intent or timed popups to re-engage visitors.
  • Test your banners before making them live.

By following these few best practices, you can maximize the overall effectiveness of your WooCommerce countdown banners.

Best WooCommerce Coupon Banner Plugin: The Smart Coupons from Webtoffee

WooCommerce smart coupons features

Creating WooCommerce coupon banners and adding countdown timers is just one feature of this coupon management plugin. The free version offers store owners essential tools like BOGO discount rules, product giveaways, auto-applied coupons, and more. The free version is available in the WordPress repository.

However, for advanced features like coupon banners, you will need the premium Smart Coupons plugin from WebToffee. Here are a few other features of the premium version:

These are just a few of the premium features of the WooCommerce countdown banner plugin. To explore more, try out the plugin today. Plus, we offer a 30-day money-back guarantee. You can also test the free version before upgrading to the premium WooCommerce coupon banner plugin.

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Wrapping Up

That’s it, folks! We’ve reached the end of this brief guide on WooCommerce countdown timers and sale banners. We’ve covered the basics of WooCommerce countdown timers, how to set them up to highlight your best deals, and shared some best practices for creating effective WooCommerce countdown banners.

Got any questions about WooCommerce countdown banners? If you found this article on discount timers and sale banners helpful, do leave a comment below.

Thanks for reading!

Frequently Asked Questions

What are WooCommerce discount banners?

WooCommerce discount banners are promotional banners that highlight special deals or limited-time offers on your online store. WooCommerce countdown banners are a specific type of discount banner that creates urgency by displaying a countdown timer.

Why countdown banners can improve WooCommerce sales?

WooCommerce countdown banners can help boost sales by creating urgency. These banners alert customers to limited-time offers or flash sales, encouraging quicker purchase decisions. When shoppers see the sale is ending soon, they will feel motivated to act fast before the deal expires.

How to set up discount timers in WooCommerce?

Setting up discount timers in WooCommerce is an effective way to create a FOMO effect and drive sales. For this, you’ll need a third-party plugin like Smart Coupons, which allows you to set up WooCommerce countdown banners.

Article by

As a content writer at WebToffee, my work focuses on providing eCommerce solutions that help businesses thrive in the ever-evolving digital space. With over three years of experience, I leverage my background in eCommerce, digital marketing and user experience to create insightful content. I began my career as a freelance copywriter where I helped business owners enhance their social media presence.

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