Expanding your WooCommerce store to Fruugo can unlock exciting global sales opportunities. With the right plugins, you can effortlessly create, optimize, and manage your product feeds. This guide will walk you through the process of setting up your WooCommerce Fruugo feeds using our Product Feed plugin for fast and precise listings.
Fruugo connects you with customers worldwide, making your products available to a wider audience and enhancing your sales potential.
However, to successfully list your products on Fruugo, you must create product feeds that comply with their specific format and guidelines. Fortunately, managing Fruugo feeds doesn’t have to be difficult. By using the right WooCommerce plugins, you can automate the process of generating, optimizing, and updating your product feeds.
With just a few clicks, you can ensure your product information is always accurate, saving you time and reducing the likelihood of errors. Whether you’re uploading a few items or handling a large catalog, plugins make setting up Fruugo feeds straightforward, allowing you to focus on growing your online store.
This article will help you understand how to create and manage product feeds for Fruugo using our WooCommerce Product Feed plugin. With our easy-to-follow steps, you’ll quickly set up your products to reach a global audience. Let’s get started!
Key Takeaways:
- Expanding your WooCommerce store to Fruugo can greatly enhance your global visibility and sales opportunities.
- Using the right plugins, such as the WooCommerce Product Feed plugin, makes creating and managing your Fruugo product feeds easy and automated.
- With just a few steps, you can ensure your product information stays accurate and current, which saves time and reduces errors.
Fruugo is a global online marketplace that brings together sellers and customers from more than 46 countries. It makes international selling easier by managing currency conversions, language translations, and payment processes so businesses can focus on showcasing their products.
Fruugo delivers a smooth, localized shopping experience, helping customers worldwide to discover and buy a wide selection of items easily.
What makes Fruugo different from traditional eCommerce platforms is its ability to simplify global selling. It handles the tough parts of international commerce, like currency conversions, language translations, and payment processing.
For buyers, Fruugo offers an easy-to-use shopping platform where they can explore and buy a diverse range of products, from fashion and electronics to home goods and beauty items. Shoppers can enjoy the ease of browsing in their own language, paying in their local currency, and having items delivered straight to their door.
Whether you’re a small business aiming for growth or an established brand looking for global visibility, Fruugo simplifies the process of reaching customers around the globe. It’s beneficial for both sellers and buyers, creating a space where businesses can flourish while customers enjoy a smooth and localized shopping experience.
Before integrating your WooCommerce store with Fruugo, there are a few important prerequisites to ensure everything goes smoothly. Here’s what you’ll need:
1. Fruugo Seller Account
You need an active Fruugo seller account to list your products on their marketplace.
If you don’t have one yet, you’ll need to register as a seller on Fruugo’s website and complete their onboarding process. This usually involves providing your business details, tax information and agreeing to their terms and conditions.
Once your account is approved, you’ll have access to the tools necessary for integrating your product feeds.
2. Create WooCommerce Fruugo Product Feeds
To list your products on Fruugo’s global marketplace and start selling, the first step is creating a product feed.
Think of a product feed as a detailed file containing all the information about your products, such as titles, descriptions, prices, images, stock levels, etc. Fruugo uses this data to display your products accurately to customers across various regions.
When creating product feeds for Fruugo, you have two main options. Each method has a unique approach suited to your specific needs, time constraints, and available resources.
Let’s take a closer look at both options:
Manually Create the Feed
This method requires you to compile all your product data into a file format that Fruugo accepts, such as XML or CSV. You’ll need to include key details like product titles, descriptions, prices, images, stock levels, and any other attributes that Fruugo requires.
While this approach allows you to control your feed completely, it can be time-consuming, particularly if you have a large catalog of products. To prevent errors during the upload process, you must ensure that the data is formatted correctly and adheres to Fruugo’s guidelines.
Moreover, keeping the feed updated with changes in inventory, pricing, or new products will demand ongoing manual effort.
Automate Feed Generation with a Plugin
For a quicker and more efficient approach, you can opt for a dedicated plugin to automate the creation of your Fruugo product feed.
Plugins like our WooCommerce Product Feed simplify the entire process by extracting product data directly from your store and producing a feed that complies with Fruugo’s specifications.
With this plugin, you can:
- Automatically sync updates like pricing or stock changes.
- Map your WooCommerce product attributes to Fruugo’s feed structure.
- Generate feeds for extensive catalogs without manual effort.
- Schedule regular feed updates to keep your listings accurate.
Using a plugin not only saves time but also reduces the risk of errors, ensuring your products are always listed correctly. This is especially advantageous if your store features a large inventory and needs to update product details frequently.
3. Meet Fruugo’s Requirements
However, creating a product feed involves more than just collecting product information; it’s about fulfilling Fruugo’s specific requirements. You’ll need to ensure that several important product attributes are included in your feed, such as:
- GTINs: Unique product identifiers (EAN, UPC, or ISBN) are mandatory to sell products and drive traffic.
- International Shipping: Broaden your market reach by ensuring you can ship products to customers worldwide. Fruugo will take care of promotions and sales on your behalf.
- Integration: Streamline product integration either directly or through a partner.
- Product Images: Use clear, watermark-free images set against a white background, ensuring the focus is solely on the product.
- Product Data: Supply accurate and comprehensive product details to assist customers in making informed buying choices.
- Shipping Time & Cost: Provide competitive shipping times and costs, ideally keeping them under 10% of the product price to enhance conversion rates.
To know more, visit Fruugo’s requirements page.
Using a compatible Fruugo feed plugin, such as our WebToffee WooCommerce Product Feed plugin, simplifies creating and managing product feeds.
It automates the creation of feeds in the formats required by Fruugo (XML or CSV) and allows you to map product attributes, schedule updates, and sync inventory levels, which saves you time and reduces the need for manual tasks.
Let’s look into how this is done.
Step 1: Install WebToffee WooCommerce Product Feed Plugin
After purchasing the plugin, log in to your account and download the plugin file from the My Account section.
Once the file is downloaded,
- Go to your WordPress dashboard and navigate to Plugins > Add New.
- Upload the plugin’s zip file, then click Install Now and activate it to get started!
Step 2: Create New Product Feed for Fruugo
Once you have installed the plugin, go to WebToffee Product Feed > Create new feed.
Here, fill in the basic feed settings to proceed.
- Country: Choose a target country.
- Channel: Select Fruugo as the sales channel.
- File name: Enter a file name for the feed.
- Auto-refresh interval: Choose a refresh interval for auto-feed updates.
- Cron Type: Select WordPress Cron or Server Cron for the feed refresh.
Step 3: Filter Product Feed Data for Fruugo Marketplace
You can create accurate product feed data thanks to the extensive filtering options the plugin provides.
Basic Filters
- Categories & tags: You can include or exclude specific categories or tags.
- Exclude products: Exclude any specific products from the feed
- Exclude out-of-stock product: Exclude the out-of-stock products from the feed.
- Product variations: Include selected product variations in the feed.
- Product types: Choose any particular product type.
Advanced Filters
The Advanced Filtering options enable you to set up if-then conditions for creating product feed.
Check out our documentation to see how you can make the most of the advanced filtering options in the product feed plugin!
Step 4: Map Fruugo Attributes with WooCommerce Product Fields
Here, you can map the Fruugo product feed attributes to the relevant WooCommerce fields.
The plugin automatically maps the essential fields, but you also have the flexibility to map advanced fields manually if needed. This ensures that all fields are presented accurately in the Fruugo marketplace.
Step 5: Map WooCommerce Store Categories with Fruugo Categories
Fruugo marketplace has a set of product categories. You need to map your WooCommerce store categories with Fruugo categories to display your store products under relevant Fruugo categories.
Use the drop-down menu to choose the right categories for your store’s existing categories.
After mapping categories, click on the Generate feed button.
Step 6: Generate Product Feed for Fruugo
This is the final step for generating the feed for Fruugo.
- Select a batch count to create the product feed for the Fruugo Shop. If you’re uncertain, go with the default batch count.
- After that, select the file type. Note that XML is the default file type for Fruugo.
- Now click on Generate to generate the feed.
Quick tip: Batch count is the number of records the server processes at a time. You can adjust the batch count to generate the product feed in batches, preventing server overload and timeouts for smoother processing.
After completion, you can see a popup message saying Feed generated successfully!
From here, you can download the feed, edit the feed configurations, or go to the Manage feeds section.
Click on the Copy URL button to copy the Fruugo product feed URL.
That’s it! You’ve successfully created your WooCommerce product feed for Fruugo! Now, you can easily integrate it with the Fruugo marketplace by using the feed URL.
Now, all you need to do is head to Fruugo’s seller account, select the HTTP/HTTPS option to upload your product feed and paste the feed URL that you have copied.
Fruugo will fetch the product details from your feed and incorporate them into their marketplace.
Expanding into global marketplaces like Fruugo is an effective way to enhance your WooCommerce store.
With the right tools, including our WooCommerce Product Feed plugin, managing your product feeds becomes a breeze, ensuring your listings are always accurate and up-to-date. This allows you to focus on growing your business and connecting with customers worldwide.
Hope this article guides you through the process of setting up WooCommerce Fruugo feeds for your store. If you have any questions or feedback, leave a comment below, and we will be happy to assist you.
