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Frequently Bought Together for WooCommerce – Setup Guide

Last updated on April 24, 2025

Optimizing product recommendations are key to increasing average order value and improving the customer shopping experience. One of the most effective strategies is Frequently Bought Together (FBT) recommendations—an approach that showcases complementary products, encouraging customers to add more items to their cart.

Frequently Bought Together for WooCommerce Plugin simplifies this process, allowing you to effortlessly create intelligent, automated, or manually curated product bundles.

Enable Frequently Bought Together Recommendations

To enable Frequently Bought Together recommendations in your WooCommerce store:

  1. Navigate to: WooCommerce > Frequently Bought Together from the WordPress dashboard.
  2. Enable the Frequently Bought Together feature.
  3. Enable automatic suggestions (optional) to allow the plugin to recommend products dynamically.
  4. Choose the product source for suggestions:
    • Cross-sell (Recommended)
    • Upsell
    • Related products
  5. Set the number of product suggestions (e.g., up to 4).
Enable FBT Recommendations
Enable FBT Recommendations

You now have basic FBT recommendations enabled for all products in your store.

Frequently Bought Together recommendations enabled for all products
Recommendations enabled for all products

Enhance Your FBT Recommendations (Optional)

You can take the basic Frequently Bought Together Recommendation to a whole new level with dedicated customization options by Frequently Bought Together for WooCommerce plugin by WebToffee.

General options

Customize your FBT recommendations further with the following options:

General options
General options
  • Include the primary product in the FBT bundle.
Include the primary product in the FBT bundle
Include the primary product in the FBT bundle
  • Preselect FBT products by default for a seamless “Add to Cart” experience.
Preselect FBT products by default
Preselect FBT products by default
  • Set product behavior on click (e.g., open product details in a new tab).
  • Hide out-of-stock products from FBT suggestions.

Display Customization

Modify how recommendations appear on product pages:

  • Layout Options:
    • List view
    • Table view
    • Grid view
  • Fields to Display:
    • Product thumbnail
    • Price
    • Short description
    • Quantity counter
  • Placement Options:
    • Below product meta
    • Above summary
    • Below summary
    • Below related products.
  • Display FBT recommendations on the cart page
FBT recommendations on the cart
FBT recommendations on the cart
  • Show FBT suggestions in a pop-up when clicking Add to Cart.

Template Customization

Customize text and labels to align with your store’s branding:

  • Frequently bought together section title
  • Add to cart button text for two products
  • Total price section label
  • Add to cart button text for a single product
  • Add to cart button text for multiple products  
Template Customization
Template Customization
Template Customization
Template Customization

Manage Exclusions for Automatic Suggestions

You can restrict FBT recommendations by:

  • Excluding specific products/categories from FBT suggestions.
  • Disabling FBT for selected products/categories.

Custom Frequently Bought Together for WooCommerce Store

Apart from the automatic FBT recommendation, if you would like to configure a. custom recommendation for selected products, you can set that, too.

Method 1: From the FBT Plugin Settings

  1. Go to WooCommerce > Frequently Bought Together > Set Custom Suggestions.
  2. Click Add.
  3. Select the Product you want to add custom recommendations for.
  4. Under Products to Suggest, select the items to display as FBT.
  5. Click Save.

Method 2: From Individual Product Settings

  1. Navigate to Products and select the item to customize.
  2. Under Product Data > Frequently Bought Together, enable Custom FBT Suggestions.
  3. Search and add related products for FBT.
  4. Click Save.