Set Up Seasonal Discount Offers with Smart Coupons for WooCommerce

Seasonal or periodic discounts are a great way to attract customers by creating urgency. Phrases like “Hurry up!”, “Ends in two days”, “Last chance”, or “While supplies last” grab attention and encourage immediate purchases.

With Smart Coupons for WooCommerce (free version), you can easily schedule seasonal discount offers by setting a start and end date for your coupons. This article will walk you through the steps of setting up an End of Season (EOS) Sale using a 50% storewide discount.

• Install and activate the Smart Coupons for WooCommerce plugin on your WordPress site.
• From your WordPress dashboard, go to Marketing > Coupons.
• Click on Add New to create a new coupon.

In this example, we’ll create a 50% storewide discount running from November 25th to December 25th.

• In the Add Coupon window, either:
  • Enter a custom coupon code, OR
  • Click Generate coupon code to auto-generate one.
• Under Coupon Data > General, select Percentage Discount from the Discount type dropdown.
• Set the Discount Value to 50 (for a 50% flat discount).

• Use the Start Date and Expiry Date fields to schedule your coupon:
  • Start Date: November 25th
  • End Date: December 25th

• Check the Apply coupon automatically box to ensure the coupon applies without customer input.

• If you want the discount to apply only to certain product categories:
  1. Go to the Usage Restriction tab.
  2. Select the desired categories from the Product categories field.

• Click Publish to activate the coupon.