In this mini guide, we explore how displaying discount codes and product deals can drive more customers to your store. We’ll also take actionable steps to showcase your best store offers using the Smart Coupons plugin
Lucrative product deals are one of the major factors that contributed to the success of the major online retail giants across the global stage. This sheds light on the fact that the majority of online sales rely on WooCommerce deals and offers. Customers love offers, and the better the offers, the more the turnout.
Key Takeaways
- Learn how to showcase your WooCommerce offers and gain maximize effectiveness with Smart Coupons.
- Discover the key techniques to drive more sales with product deals and offers.
- Explore the benefits and best practices of displaying WooCommerce product offers.
Just offering product deals and coupon discounts might not be enough to increase your traffic. You should institute techniques to increase the visibility of these discount offers. In fact, the best way to do this is to showcase and promote WooCommerce deals and offers on other platforms such as social media, PR sites, and more. But with a little more effort you can improve your sales figures even more.
This is by showcasing all available offers and deals on the WooCommerce store itself. This way, customers will never miss an offer, and it can also encourage window shoppers to purchase products.
For instance, Nintendo, a company renowned for creating iconic video games and consoles, uses its digital storefront to highlight product deals, enticing customers to explore further.
Similarly, displaying discount codes and product deals on WooCommerce store pages can greatly improve your chances of making more sales. Ultimately, the goal of these deals and offers is to drive conversions and enhance customer satisfaction.
The WooCommerce coupon plugin from WebToffee is an ideal solution for creating advanced WooCommerce coupons and strategically displaying them to boost sales. In addition to displaying coupons, the Smart Coupons for WooCommerce plugin offers various features such as creating BOGO deals, gift card coupons, offering discounts based on previous orders, and much more.
Now, let’s get to the best part—a step-by-step guide to showcasing product deals and offers in WooCommerce using multiple techniques with the WooCommerce Smart Coupons plugin.
There are several techniques to showcase your WooCommerce offers and gain maximize effectiveness ,that is, increase visibility and boost sales. These techniques include:
- Displaying discount labels for products on sale
- Highlighting WooCommerce coupons on the Checkout, Cart, and My Account pages )
- Creating countdown banners for exclusive deals
- Showcasing available coupons on product pages
- Offering time-sensitive bundle deals and product recommendations
Let’s explore each of these techniques in detail.
Scenario 1: Showing Discount Label for the WooCommerce Products on Sale
Adding a sale label to discounted products can significantly improve sales as customers are often more likely to explore and make a purchase when they see a good deal. This is especially effective for casual browsers.
WooCommerce’s default features let you easily set up a sales label in just a few steps. Let’s offer a T-shirt that originally cost $899 at a discounted price of $599. Follow these steps:
- Go to Products > All Products in your WordPress dashboard.
- Select the product you want to discount.
- In the Product data section under the General tab, set the Sale price to 599.
- Click Update.
You can also create a new product and list it on sale to attract more buyers.
On the storefront, customers will be able to see the discounted product clearly labeled as on “sale”.
Benefit: Casual browsers and visitors are more likely to check out the product when they see it’s on sale.
Scenario 2: Highlighting WooCommerce Coupons on the Checkout, Cart, and My Account Pages
Listing the discounts in WooCommerce can help convert users who just came to browse your products. When they see an offer that is beneficial to them, chances are they will take it even if the purchase was not their preliminary intent.
Prerequisites:
Ensure you have installed and activated the Smart Coupons for WooCommerce plugin.
To create a WooCommerce coupon deal and display it on the cart and checkout pages, follow these steps:
- Create a new coupon by going to Smart Coupons > Add Coupon.
- In the General tab, select Cart and Checkout in Display Coupons in option. This ensures eligible WooCommerce coupons will be displayed during checkout and in cart pages.
- Adjust the remaining WooCommerce coupon settings in the Coupon Data widget according to your needs.
- Click on Publish to activate the coupon.
Your coupons will now be displayed on both the cart and checkout pages.
Benefit: Placing prominent coupon reminders on the Cart and Checkout pages ensures customers don’t miss out on ongoing deals.
Scenerio 3: Creating Countdown Banners for Exclusive Deals
Prerequisites:
Ensure you have installed and activated the premium Smart Coupons for WooCommerce plugin.
To create a compelling countdown banner that encourages immediate action, follow these steps:
- Go to Smart Coupons > General Settings > Coupon banner
- In the Settings window, customize the banner according to your requirements.
- Use the Customize tab to tweak the appearance of the countdown banner to match your branding.
- Click on Save to update changes.
Benefit: Countdown banners are effective for promoting time-sensitive sales, limited-time offers, or flash sales.
Scenerio 4: Showcasing Available Coupons on Product Pages
To showcase your best product deals and offers on WooCommerce product pages, manually add the shortcode as follows:
[wt_sc_user_available_coupons]
Or, go to Smart Coupons > All Coupons, where you’ll find the corresponding shortcodes in the Shortcode column for the coupon deals and offers you want to display on product pages or any WooCommerce pages.
Benefit: Displaying WooCommerce deals directly on product pages encourages customers to complete their purchases, reducing cart abandonment.
Scenerio 5: Offering Time-Sensitive Bundle Deals and Product Recommendations
In addition to the previous scenarios, you can recommend bundle deals or combo offers to capture customer attention. Introducing limited-time bundle deals during holiday seasons and peak times can significantly boost engagement.
Prerequisites:
To offer product suggestions and create custom bundles, you need a third-party recommendation plugin like, Frequently Bought Together plugin from WebToffee. Make sure to install and activate the plugin to get started.
Also Read: Display ‘Customers Also Bought’ Product Bundles in WooCommerce
Benefit: Promotional bundles and recommendations not only attract attention but also increase average AOV and enhance sales.
One of the important factors that contribute to improvement in sales is the ease of access. If your customers can access the coupons without trouble, they can complete the purchase without any second thoughts or redirection (often associated with users bouncing to other sites in search of coupons). This is why listing WooCommerce discounts becomes relevant.
Here are some of the best practices to note when setting up WooCommerce product deals and offers:
- Establish clear goals, such as increasing sales, clearing inventory, or boosting average order value.
- Offer compelling discounts or bundle deals that provide real value to customers and encourage purchases.
- Make sure product offers will be visible on key pages to capture maximum customer attention.
- Offer limited-time deals and add countdown timers that create urgency for customers.
- Tailor offers to specific customer segments to increase relevance and effectiveness.
Frequently Asked Questions
To show discounts in WooCommerce, you can create coupon codes or apply discounts directly to products. Go to the Marketing > Coupons in your WooCommerce dashboard to create a new coupon. You can specify the discount type and set usage restrictions.
Yes, you can set up flash sales and discounts in WooCommerce using various plugins. Popular options include the WooCommerce Smart Coupons Pro plugin, which allows you to create time-limited sales with countdown timers and smart discounts.
To display WooCommerce discount codes at checkout using the Smart Coupons plugin, in the coupon settings. Set Display coupon in option to Checkout. And Publish the coupon.
Conclusion
Showcasing the coupon codes helps customers easily find the coupons and complete the checkout in minimal time.
The advantages of displaying WooCommerce discount offers and deals on the product pages weigh much more than the disadvantages. Displaying WooCommerce product deals and discount offers makes finding and using coupons easier than before.
But this doesn’t mean that displaying discounts is all good and no harm. More the things you add to your page, the bulkier it becomes. This can impact the loading time and even the appearance of your site. So, make sure to only showcase the product deals that are relevant and most required by the customers.
Hope this article was of help. Do let us know what you think about displaying coupons on your WooCommerce product pages.