How To Bulk Generate Coupons In WooCommerce?

This article will deal with bulk generating coupons on your WooCommerce website in a few steps. We will be using the Smart Coupons for WooCommerce plugin to help with this process.

WooCommerce has a robust coupon system that allows you to create coupons for your customers. But the inbuilt coupon set up in WooCommerce doesn’t have a provision to bulk generate coupons.

Therefore, we must have a coupon extension to provide this functionality. WebToffee’s Smart coupon is an advanced WooCommerce plugin that can easily generate coupons in bulk for your store.

Video Tutorial

Check out the tutorial to learn how coupons can be generated in bulk using Smart Coupons for WooCommerce.

How To Generate WooCommerce Coupons In Bulk With A Plugin?

The Smart Coupons for WooCommerce plugin has a dedicated feature allowing you to create bulk coupons.

Let’s see how you can generate coupons in bulk using the plugin. But you will have to first activate the plugin in your store to access the feature. To do that,

Install And Activate Smart Coupons For WooCommerce

  1. Go to Plugins > Add New.
  2. Click on Upload Plugin and upload the zip file of the Smart Coupon plugin received after purchasing it.
  3. Click on Install Now and then on Activate Plugin corresponding to it.

Bulk Generate Coupons in WooCommerce

  1. Navigate to WooCommerce bulk generate coupon settings.

    From your WordPress dashboard, go to Smart Coupons > Bulk Generate. This will take you to the following screen.
    Bulk generate coupon configurations

  2. Specify the number of coupons to generate.

    Add the number under the option No of coupons to be generated. All the coupons thus created will have unique coupon codes.
    WooCommerce coupon bulk generation action

  3.  Specify what you want to do with the generated coupons.

    Specify whether you want to generate coupons and,

    Add to the store: This will allow you to directly add the coupons to the store when you add generate them in bulk.

    Export as CSV: When this option is chosen, the coupons will not be added to the store; instead, they will be exported to a CSV file. 
    bulk generated coupon CSV
    Email the coupons to recipients: When you choose this option, the coupons generated in bulk will be sent as emails to the recipients. The recipient’s emails are to be specified in Coupon data > Usage restriction > Allowed emails.

    The number of coupons generated will be based on the lowest number of the two fields- the No of coupons to be generated or the number of emails added in the Allowed emails field.

    For example, if the number of coupons to be generated is 100 and the number of emails specified is 20, then only 20 coupons will be generated and added to the store and sent as emails.

  4. Configure other coupon settings.

    Specify the general details, usage restrictions, usage limits, checkout options, and other necessary details of the coupons. Check out the tutorial on creating WooCommerce coupons to know more.

  5. Generate the coupons.

    Click on Generate coupon.

All the coupons thus generated will have the same configuration but different and unique coupon codes.

Coupons generated in bulk added to the store coupon list

Email Coupons Directly To Multiple Customers In Bulk

Email coupons are deals or gifts sent to your customers personally via email. These coupons encourage customers to buy more and save some money at the same time.

You can get new customers and encourage customers to return to your shop repeatedly using email coupons. Email coupon helps to trial a product and promote new products.

Check out the tutorial to send coupons to multiple email addresses from your WooCommerce store.

This is what the coupon email will look like,

Coupons generated in bulk and sent as email to the customer.

Coupons are not just a one-time deal; they can potentially grow the business and customer loyalty. Receiving offers and coupons is the major reason why people subscribe to email lists.

Sending email coupons to your customers makes them feel special, and it will create a bond between the customer and the brand, and you could be making more by offering coupons.

Add Coupons To Store In Bulk

Stores roll out coupon campaigns regularly to keep their customers engaged with the store. Individually creating coupons takes great energy and time out of your day. One solution for this is to create coupons in bulk.

For example, create multiple coupons with the same functionalities but different coupon codes.

Export Coupons To A CSV File

Coupons can be generated and exported to a CSV file without storing it in WordPress. This file can later be imported to any store where you want to add coupons.

Why Generate Coupons In Bulk?

There are many benefits to bulk coupon generation. Many different businesses make the best use of it to earn huge profits.

  • Quick and easy management of your promotion campaign
    Bulk generation helps create large numbers of similar coupons that save a ton of your time and effort. This helps you start a campaign faster and get faster results.
  • Create coupons that are similar in nature but can be limited to one person at a time
    Bulk generating coupons in WooCommerce, you can create unique coupon codes that are similar in nature. But these coupons can only be used by a limited number of people at a time. This can give you more control over the campaign.
  • You can run coupon campaigns in your store, earning more sales and brand awareness.
    Running coupon campaigns will bring in a lot of new customers to your store, and if you can make them happy with your campaign, they will choose your store for more purchases in the future. This will certainly bring up your brand value and credibility.
  • Share bulk generated coupons with deal sites so you can get the attention of people visiting such deal sites.
    Deal sites are places that people often visit in search of discounts and offers to buy their favorite products. If you could share some of your bulk generated coupons with such sites, it would certainly shoot your store’s sales up. This way, you can make a big profit with minimal effort.
  • Ensure maximum sales by bulk generating coupons during holiday seasons when people are eager to purchase.
    Holiday seasons are marked for the best number of sales in a year. Thus, you must make the most of this season by offering great coupon deals. As you can create coupons in bulk, you will not have to spend much time, effort, or money on coupon creation.
  • Share coupons with your popular affiliate partners
    Your affiliate partners are also a great way to bring sales to your store. You can choose the ones with great popularity among their audience and share with them your store’s bulk generated coupons.
  • Bulk email coupons to your loyal customers to ensure customer retention.
    It is also possible to email coupons in bulk to your existing customers that contain great coupon deals so you can cement your relationship with them and make them come back to your store for more purchases in the future.
  • Bulk generate and schedule gift cards in your WooCommerce store.
    Scheduling of gift cards is a feature offered by the above-mentioned plugin. By making use of this feature, you can send out gift cards to a number of people. This will be a great way to build customer loyalty.

Advanced Smart Coupons Plugin Features

Other than bulk-generating coupons, you can create smart promotional campaigns with the advanced features that the plugin gives.

  • You can create BOGO coupons and offer the cheapest product in the cart as a BOGO giveaway.
  • You can set up store credits and allow gift cards in your store.
  • Giveaways are popular and have proven to engage users with your store. Create product giveaways using Smart Coupons for WooCommerce.
  • Create sign-up coupons/ cart abandonment coupons, etc.
  • You can offer coupons based on user roles, country, payment method, shipping address, etc.
  • Easily plan and create seasonal coupons like end-of-season sales, Christmas sales, Black Friday sales, etc.
  • Convert more with a coupon banner displayed on the website.
  • And more…

You can get creative with coupons using this plugin to ensure that the campaigns bring the desired results.

In short, Smart Coupon Plugin for WooCommerce is a great solution you can add to your store to keep your store’s sales always up.


The blog outlines the steps to create bulk discount coupons in WooCommerce using the “Smart Coupons” plugin. The plugin will allow you to bulk-generate coupons for your store, share them with customers directly by mail or simply export them into a CSV for a later import.

Businesses can use WooCommerce bulk coupon creation to attract new customers, encourage repeat purchases, and increase sales. By providing unique codes and custom settings for each coupon, businesses can also track the effectiveness of their promotions and adjust their marketing strategies accordingly.

Article by

Shesna is a technical content writer for WebToffee. She is familiar in working closely with the SMEs to break down complex technical information into a concise, easy to understand manner.

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