How to Import WooCommerce Products from an XML File

Last updated on April 24, 2026

XML files are widely used for data exchange between systems, making them ideal for importing products from suppliers, manufacturers, or other e-commerce platforms. WooCommerce products and their related data can be imported from XML files using the Product Import Export Plugin for WooCommerce. The plugin supports CSV, XML, and Excel file formats.

To begin, download, install and activate the plugin.

Import WooCommerce Products from an XML file

We suggest you to use the advised default XML format as in the Sample Product XML(click ctrl+s to download the file). The use of a custom format could result in an unsuccessful import.

From the WordPress admin panel, navigate to the menu: WebToffee Import Export (Pro).
Click on Import and specify the post type as Product.
Select your import method and Import from location.
Click to upload or simply drag and drop your XML file.

Selecting sample xml file — **Selecting an XML file**

uploading xml file — **Uploading an XML file**

Click on Step 3 to map the columns to be imported.

mapping import columns — **Mapping import columns**

Move to Step 4 for more advanced options and click on Import. The products from the XML file will be imported successfully.

**Products imported successfully using an XML file**

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Article by Vineetha

Vineetha is a technical content writer with a knack of simplifying complex information into readable content. She focuses on writing content in a conveyable and clear format.

Mithu Hossain

October 21, 2025

I have purchased the premium version of this and when I export a product from one website and upload the Csv file to another one of my sites, the images are not coming out. Please solve this.

Reply
- Yuval
  
  November 3, 2025
  
  Hello Mithu,
  Thank you for reaching out. In order for our plugin to import images along with the products, the image URLs should be publicly accessible. Could you kindly check if you were able to access it? If the issue persists even after that, kindly reach out to our support team here: https://www.webtoffee.com/contact/
  
  Reply
Arie

June 29, 2025

Hi,

I was just wondering how to achieve this:

1. I have a XML file with a few image url’s, can I import all the image url’s?

2. When I re-run the import through a cronjob, can the items which doesn’t exist anymore get a status “Out of Stock”?

Kind regards,

Arie

Reply
- Hema
  
  September 1, 2025
  
  Hi Arie,
  
  Yes, you can import product images from image URLs included in your XML file. Just make sure to map the image column correctly during the import.
  
  The scheduled cron import will update products that are present in your XML file. However, products that are not included in the file will not automatically be set to “Out of Stock.” Please reach out to our support team, and they can guide you on possible solutions.
  
  Reply