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Send a Product as a Gift in WooCommerce

Last updated on August 16, 2024

Giving gifts by sending gift cards has become a widespread practice, and including the option to do so through an online business provides a practical way to accomplish it. However, imagine if there was a way to enhance the gift-giving experience, making it more attractive and useful than traditional gift cards.

The WebToffee WooCommerce Gift Cards plugin introduces a new approach to gift giving. It allows customers to buy and send a gift card attached to a specific product. Upon purchasing the gift card, the recipient is sent an email containing a gift card of the same value as the suggested product, along with all the relevant product details. The recipient then has the choice to use the gift card to acquire the recommended product or utilize it like a regular gift card to purchase any preferred product or service. To configure this feature, follow these steps:

  1. Access the Send Product as gift tab in the WebToffee WooCommerce Gift Cards plugin.
  2. Enable Send product as gift.
  3. Set up restrictions.
  4. Customize the appearance of the Gift this product related elements.
  5. Save the changes.

Upon placing an order, the recipient will receive an email as shown below.

Recipient email with gift card
Recipient email with gift card

Set up the “Send Product as a Gift” feature

To set up the feature:

  • From the WordPress dashboard, navigate to Gift Cards > General settings > Send product as gift.
  • Alternatively, if Smart Coupons for WooCommerce is installed, then navigate to Smart Coupons > Gift cards > General settings > Send product as gift.
  • Enable Send product as gift option.
Gift card - Home page
Gift card – Home page
  • This will add a button labeled Gift this product on the product page.
Gift this product button on the product page
Gift this product button on the product page
  • On clicking this button, a gift card will be generated with the same value as the product, and the product will be attached to the gift card, as shown below.
Gift this product setup page
Gift this product setup page
  • This window also allows customers to fill in details such as the Recipient email, Recipient name, Sender email, Sender name, Caption, and Message for the gift card, making the purchase process effortless.

Setting up restrictions

The plugin also allows enabling some restrictions to the Gift this product option. Those options are listed under the Send product as a gift tab under the General settings.

  • Gift this product option will not be available for products
    • Listed under Exclude products.
    • Categories listed under Exclude categories.

For the given example, the products Divi Engine Tee(#251) and Divi Ninja Tee(#312) are not eligible to be given as gifts, and any products from the Hoodies category are not eligible.

Gift cards - restrictions
Gift cards – restrictions

Customization options

In addition to the features mentioned, the plugin provides many customization options. The customization options are located at the bottom of the Send product as gift tab.

Gift cards - Customization
Gift cards – Customization
  • In the Description above the button field, enter the text you want to display above the Gift this product button.
  • In the Button text field, enter the label to show on the Gift this product button.
Gift cards - Gift this product section
Gift cards – Gift this product section
  • To identify the product as a gift item in the cart, enter a unique label for the gift card in the Cart/Order item text field. You can also utilize a placeholder (%s) to include the respective product name in the cart. For the given example, the name of the gift card will be in the format Gift product – Product name – Product variation.
Gift cards - Gift product in the cart
Gift cards – Gift product in the cart
  • In the Title of recommended products field, enter the text to display above the list of recommended products on the gift card.
Gift cards - template
Gift cards – template

Upon placing an order, the recipient will receive an email as shown below. A gift card is attached with a product. The recipient can purchase the product or use the gift card as a regular gift card to buy any desired product or service.

Gift card in recipient email
Gift card in recipient email

Hide the gift card amount from the gift card

If you gift a product to a loved one, you might prefer not to display the gift card’s value. Instead, you may want only to show a product recommendation. Here is how you can do it.

  1. Head back to Gift Cards > General settings > Send product as gift.
  2. Enable the option Hide amount from gift card.

hide gift card code from recipient's mail.
Hide gift card code from recipient’s mail

The value of the gift card will be concealed in the recipient’s email.

hide gift card code from recipient's mail.
Hide gift card code from recipient’s mail