Google Product Review Feeds allow store owners/admins to send their store’s product reviews to Google Shopping. Using the WebToffee WooCommerce product feed and sync manager plugin, the following steps can effortlessly generate a Google product reviews feed.
- Generate Google Product Reviews feed.
- Set up product reviews feed in Google Merchant Center.
Steps to generate Google product review feed
From the WordPress admin dashboard, navigate to WebToffee Product Feed > Create new feed.
- Under Configuration, choose a country, select the channel as Google Product Reviews, and key in a unique file name.

- In step 2, map the attributes.
- In step 3, on Generate feed page, click on Generate.
- On successful feed generation, a pop-up will appear from where you can download/copy the generated feed.
- Click on Copy URL to collect the file URL.
Setting up product reviews feed in Google Merchant Center
To setup product review feed:
- Log into your Google Merchant Center account.
- Navigate to Marketing > Product reviews.
- Click on Product reviews feeds.
- Click on the plus icon as shown below.
- Enter the primary feed name.
- Select the Scheduled fetch method and click on Continue.
- Enter the name of your feed file and other fetch schedule details.
- Enter the copied file URL.
- Click on Create feed to finish.
The product review feed will be created as shown.