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How to Apply WooCommerce BOGO Offers Using a Coupon Code

Last updated on April 24, 2026

Note: This guide applies only to users with Smart Coupon for WooCommerce plugin version 3.0.0 or higher.

To apply a WooCommerce BOGO offer using a coupon code, navigate to Smart Coupons → BOGO, create or edit a BOGO offer, go to the Activate offer section, select Through coupon code, enter a unique coupon code, and click Save & Activate. The offer will then apply only when customers enter the coupon code at checkout.

With the Smart Coupons for WooCommerce plugin, you can easily create and customize BOGO offers. The offer automatically applies to eligible carts, but you may prefer to offer them only through coupon codes. In this guide, we’ll walk you through the steps to set up a BOGO offer that requires a coupon code for activation.

Prerequisite

Before creating a bogo offer,

  • Ensure that the Smart Coupons for WooCommerce plugin is installed and activated.

Step 1: Create a New BOGO Offer

  1. Go to Smart Coupons → BOGO from the WordPress dashboard.
  2. Click “+ Add new” to create a new BOGO offer.
  3. Select + Custom and choose the option “Buy product X, get product X/Y”.
  4. Provide a Campaign Title and Description for your offer.
  5. Click Continue.
  6. Set a trigger for your BOGO offer.
  7. Configure what the customer will receive as part of the BOGO offer.
  8. Set the offer frequency.

For a more detailed step-by-step guide on creating a BOGO offer, check out our article: How to Set Up BOGO Discounts in WooCommerce.

Step 2: Enable Coupon Code Activation

On the right-hand sidebar, you’ll find options to customize your BOGO offer.

  1. Under Activate offer, select “Through coupon code”.
  2. Enter a unique coupon code for the BOGO offer.
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Note: Special characters like !@#$%^&* are not allowed.

Apply bogo with coupon code
Apply WooCommerce BOGO Offers with Coupon Code
  1. Click Save & Activate to publish your BOGO offer.

Summary

To apply a WooCommerce BOGO offer through a coupon code, select Through coupon code under the Activate offer section, enter a unique code, and save the offer. Customers must enter the coupon at checkout to receive the discount.